Stellatus Studios Logo

HELP

Frequently Asked Questions

Everything you need to know to make the best decision in Web Design, Brand Strategy Market Research & Advanced SEO Analytics.

While all of our services are customized to your individual needs, we are not going to recommend a service without understanding your business goals.

Do you have a different question?

General Inquiries

How much is a pinch of sugar? Well, it depends. We offer customized single project pricing for all of our services. If it takes longer then expected, then the project will take extra time, but you won’t pay an extra dime.

First, it’s essential to understand the overall health and goals of your business. All of our services are customized to your individual needs and business profile.

Afterward, we will provide a breakdown of everything we believe would help your business, a ballpark cost, and continue the conversation.

If what we find is something we don’t offer, then we will refer you to one of our partner agencies. Like our company promise “…our success is directly related to the success of our clients and will always put your business first.”

What if I told you over 82% of smartphone users research online before making a purchase? Currently, there are around 5 billion smartphones in use in the world. That means 4.1 Billion smartphone users will be looking for you online.

When starting a business, it is important to understand who your customers are and how do they make purchases.

Brand Strategy

As much as we want to serve and be loved by everyone, in reality, that is hardly a plan for success. The more specific your product/service is, the more a specific audience will value it.

The more specific your audience, the more we can learn about their personality, how they search online, make purchases, and many many more. The more you learn about your audience, the better you can relate to them and develop a compelling message.

That is understandable. Building a new brand comes with a lot of concerns. How do you grow and scale your business to the size of some well-known competitors? A common belief is that you can’t compete with more prominent brands.

Well yes and no.

You may not be able to offer everything the larger brands can, but you can provide a specialized service or product that can compete against the best. We can help develop a brand identity and create a roadmap moving forward.

When starting any business, it is vital to understand the “Big Three.” Who are you? What do you do? And why does it matter to your audience is the most critical part of creating a new brand. Having a brand strategy will help you stay on track, attract new clients, and build relationships. One key to successful branding is to be consistent.

For example look at Hidden Valley Ranch, if you tried it before you remember the taste, what it looks like, whether you enjoyed it or not. Imagine someone offers you some Hidden Valley Ranch on a salad. You immediately remember what it is if you liked it, and what it would be like to try it again.

Did you know Clorox who is famous for bleach owns Hidden Valley Ranch? Why is it that you never see Clorox Ranch? Well, because that would dilute everything people come to expect from the brand and over time becomes easily forgettable.

Web Design

A business website, unlike social media, is entirely in your control of what you can put online about what you do and how you present yourself. Social media is excellent for reaching different demographic groups.

Social media can help get the word out, but a business still needs a place for customers to go that has all the information in one place. Many users will not go the extra mile to hunt down research. If information is hard to find, customers will look for another site that is more accessible.

Writing copy is difficult. It takes time, patience, and persistence to craft a compelling message that resonates with visitors.

Because our biggest goal is to help you succeed, we are more than happy to write marketing copy for your site and test its effectiveness over time. We utilize customer psychology to write compelling copy that inspires action.

Anyone can throw a website together using a website builder. The unfortunate truth is that any success a website generates is often due to the branding and market research conducted before the web design.

Understanding what appeals to your audience and writing captivating market copy is the key to a successful website that generates revenue.

To make things worse, the control you have to customize the design, remove outdated code, and speed up your website is limited at best. These days you need to have more than a pretty design to succeed.

SEO

There are numerous ways to gain attention for your business. Depending on your business, you may or may not benefit from an SEO campaign.

We are in the business of generating success for our clients. Only after thoroughly understanding your business and goals can we make a recommendation.

I’m going to tell you a secret no one else will. The minimum amount of time to optimize your page is around six months. If anyone offers claims, they can help you rank number one in half the time they are either;

1) Lying to you.

2) Don’t know what they are doing.

3) Conducting “black hack” SEO practices that will hurt your business more than it was in the beginning.

Search engine optimization is like training for a marathon, except there’s a marathon every day.

To rank high in Google takes a commitment to provide valuable information that people will find useful. Typically you can begin to see results are 5-9 months depending on the competitiveness of the keywords.

You could pay Google to place an advertisement at the top of the first page, but depending on the keyword, it can cost $10-$80 every time someone clicks on your link. That can add up quickly.

The downside is once you burn through your advertising budget, you will no longer appear on the first page.

Organic SEO is the process of optimizing your website to rank for specific search terms your customers use when they are trying to find you online. The benefit is once your page is ranking high enough, it doesn’t disappear overnight. You still have to dedicate time and effort to produce quality content, but the results last much longer.

Website Maintenance

Advanced analytics are ways to track custom user actions. Like tracking the number of phone calls, you get from your website or where visitors go after coming to your homepage. How far visitors scroll down your page and more. We can track a multitude of visitor actions to improve user experience and effectiveness.

The internet is consistently changing. New security vulnerabilities arrive daily. People are constantly looking for better and better information.

At this same time, attention spans are becoming shorter, and if your website takes longer than 3 seconds to load, 57% of people will leave. Being occupied running a business, you may not have the time to stay up to date.

We provide an easy process to update your customers with new information by creating a safer and faster website. Beyond our basic plans, we also offer Landing Page or Website Optimization. Where we conduct actual tests to determine how visitors use your site and improve user experiences. Learn More Here

We offer customized pricing to help keep your E-Commerce site up to date with the latest inventory, pricing, and specials. Call us for a customized price.

Are you ready to make a difference?